THE COACH COLLECTIVE
Move Into a New Level of Growth, Revenue and Impact in your Fitness or Health Coaching Business
The Coach Collective is a 3-Month Mentorship For Coaches, Exercise And Health Practitioners Who Are Ready For MORE And Claiming It For Themselves
Mentorship Dates:
February 9th - May 4th, 2022
Let's face it, entrepreneurship can be LONELY, confusing, overwhelming.
And, if you're being honest:
- It's incredibly frustrating to see the way "success" has been traditionally modeled or achieved in the fitness and health intrustry
- The way many "leaders" in your space are doing business does NOT align with your values, but you don't know another way to make it work
- You feel like you’re trying EVERYTHING, but as a mom, parent, or caretaker your schedule is often unpredictable and the lack of control feels limiting
- You’re so focused on your lack or time or ability to focus that you’re worried you’ll NEVER figure out how to build your business or your profit margin.
You’re starting to feel like NOTHING will ever work...or maybe you should just wait until your kids move out of the house before you commit to growing your business?!
Listen, friend. Entrepreneurship may always be challenging - YES - but it can feel like the right kind of hard.
And I’m here to support you in it.
With guidance from experienced entrepreneurs and a team of like-minded leaders to help you and hold you through the successes and struggles that inevitably comes with business ownership.
"Jessie's expertise goes above and beyond fitness education. She has so much experience and knowledge in regards to growing your business successfully while remaining authentic and true to yourself and your values. She's given me the best feedback and advice that I was able to implement in order to move forward and grow."
martine chiasson
Kinesiologist and Fitness Coach
Coach Jessie Mundell
I’m Jessie Mundell! One of your guides through The Coach Collective.
I have been building my fitness coaching and education business in-person and online since 2013.
Entrepreneurship has seen me through two pregnancies, two postpartum recoveries, breastfeeding babies, and raising young children.
I am focused on doing business in a way that is value-led, that acknowledges privilege, and that is sustainable for my energy as a woman, parent, partner, and WHOLE human.
Coach Tara Abel
Tara Abel is a fitness coach who takes a whole-person approach to helping her clients remove the overwhelm from exercise and nutrition. After her own experience with diastasis and prolapse, she became passionate about empowering folks with education on core and pelvic floor health. She primarily works online, both in her own business, Tara Abel Fitness, and as a member of the JMG team in To Pregnancy and Beyond and The Postnatal Fitness Specialist Academy.
Tara is also a mom to four wild and lovely children.
What you have been doing has got you HERE and that is to be celebrated.
But you know these same systems and strategies are NOT going to take you to the next level of results and outcomes in business that you want.
You can build a business that allows you to:
- Work with MORE clients and fill your programs using strategies that leaves you feeling just-rightly-whelmed (goldilocks style)
- Refine or launch services, programs, or offers that help the clients or patients you are committed to serving RESPONSIBLY and with integrity
- Increase your revenue, with greater consistency (2, 5, 10k+ months) over 2021 numbers WITHOUT working until 1am every night (especially when you know a child will wake you up 13 minutes after you close your eyes)
- Evolve your business in a way that allows flexibility for your REAL life, that does not require a 47-step morning routine, time blocking, or an over-scheduled week!
"I chose to work with Jessie after having a few stagnant months in my fitness coaching business and not seeing much progress. I was seeking direction from an industry professional that had experience marketing to my ideal community of pregnant and postpartum people because what I had been trying was not working. I have launched a new program offer, ran a promotion, and added new subscribers to my email list. Her knowledge and support has been invaluable and I feel that my business is now moving forward again!
Jennifer abbott
Personal Trainer and Group Instructor
Available For You in The Coach Collective:
Main Program
- 3-Month Small Group Coaching Business Mentorship for Fitness and Health Providers: from February 9th - May 4th, 2022
- Non-Negotiables: must be anti-diet culture, believe Black Lives Matter, be engaged in your own anti-racism work, and fully support and stand with 2SLGBTQ+ communities
- For: Personal Trainers, Fitness Coaches, Physiotherapists/Physical Therapists, Kinesiologists, Chiropractors, Massage Therapists, Nutrition Professionals, Naturopathic Doctors, and More!
- Business Guidance Focused: focused on refining and building your business, online or in-person services, creating systems that allow for greater ease, ethical copywriting, social media and email marketing, and sales processes
- LIVE Weekly Sessions: mark your calendar for Wednesdays at 8:30am PST/11:30am EST)! Each session includes a mix of learning AND real time task completion time - implementation will be a main pillar of our time spent together because your schedule is FULL
- Expectations for Weekly Sessions: education on specific business micro topics, time for your questions + clarification, 1:1 business mentorship, space holding for the struggles, and implementation of the material covered into your business (writing and scheduling social posts, weekly newsletters, planning time, and more!)
- Weekly sessions are led by your coaches - Jessie Mundell and Tara Abel - replays are delivered by video and on a private podcast feed
- Optional mini “challenges” and nudges for you: cash boosts events, accountability check-ins, and more!
- Members Only Facebook Group for the duration of the mentorship to ask for guidance, get feedback, support other students, and check-in between weekly calls
- BONUS! Unlimited Voxer access with your coaches in between sessions, from M-F.
1 Space Left!
Plus Program
- EVERYTHING included in the Main Program plus:
- Bi-weekly 1:1, 30 minute calls: 6 private strategy and support calls with a coach (a mix of Jessie and Tara) to use to discuss offers, launch/enrolment plans, systems development, lead generation, edit your copy in real time - whatever YOU are needing
- [2] Social Media Account Audit: have a thorough video review done on two of your social accounts to help elevate your content strategy, identify ways to better leverage your expertise, and more (use anytime from Feb - May)
- [2] Sales Pages Audit: have a thorough video review done on two of your sales or registration pages to help strengthen your outcomes and increase conversions (use anytime from Feb - May)
- [2] Opt-In or Freebie Page Audit: have a thorough video review done on two of your opt-in or freebie pages to help strengthen your outcomes and increase conversions (use anytime from Feb - May)
- Unlimited Copy Editing: submit your social posts, weekly newsletters, blog posts, etc to your coaches each week for their editing to help your work become even more effective (must give 72 hours turnaround time)
- Unlimited Voxer Access M-F with your coaches for quick audio and text responses to your Qs between sessions.
The Coach Collective Curriculum
Month 1: Refine Your Focus
- Gain clarity around and refine your products and offers
- Increase the desirability of your offers for your people
- Understand your dream clients needs, concerns, and wants
- Narrow in your services so you can maximize your energy and effort
- Confidently price your products for adequate profit, whilst staying aware of accessibility and market fit
Month 2: Flag Your Fans
- Building anticipation and energy around your offers, from wait-list to promotions
- Understand multiple modes of lead generation
- Build clear, effective, converting landing and sales pages
- Email marketing and social media content creation
Month 3: Solidify Your Strategies
- Selling with your integrity and values at the centre
- Positioning your offers for client success
- Email and social media marketing processes for promotional periods
- Launching, evergreen, and program enrolment models
- Automations in your business for added ease
You have questions?
All sessions will be recorded and emailed out via video link. Plus, all sessions will be available via audio in private podcast format for easy listening on the go.
The Coach Collective begins Wednesday, February 9th, 2022. The final call with be on Wednesday, May 4th 2022.
Do you feel like you are desiring more ease and less overwhelm regarding your business? Or, that greater refinement of systems or gentle structure to your business would allow for space to greater creativity?
You want to be supported by a small group and coaches through the peaks and valleys of entrepreneurship? You want feedback on your next biz growth step? You’ll fit in juuuust fine.
I recommend you’ve been in business at least 1 year. That said, if you’re willing to commit and stretch yourself, you’re welcome in!
If possible, choose The Coach Collective PLUS option so we can work together 1:1 to have you prepped and ready to start marketing and selling your first product, services, or coaching program.